The simple technique of using bullet points in your blog posts, is inexpensive, and a extremely effective method to increase readability. Furthermore, it will add some extra impact and help to delineate the content. The technique of using bullet points is used most often in strong copy writing, but it can be also used when writing for your next article.
* Bullets points are commonly used to draw attention and point out pertinent information that you want to convey to your readers. Presenting bullet points with short phrases, omits long paragraphs, which tend, to be dense, making it harder to view the facts that you want to get across to your readers.
Facts About Your Visitors
The average web visitor will actually look at your page content for about 3 seconds. If it hasn’t grabbed their attention at this point, then they leave the page and are gone forever. Therefore, utilising bullet points at the beginning of the content will help show them what they are missing, if they decide to click away.
Using bullet points as a strategy
Bullet points, make it much easier to glance over ther blog post/content, finding the information you want to convey. This will also encourage your readers to go back over your post, because the bullets will catch their attention.
It is very important to provide your readers with quality content that is captivating and useful when using bullet lists. Using mini headlines or extracts from the content is often used and becomes extremely effective.
Here are some examples for using bullet points in blog posts:
* Bullet points are used to draw people back into the post
* You can use them to set the mood when, including them at the beginning of a post
* Highlight your key points, at a glance for your readers
* They help to entice your readers to slow down and read the whole post
* Initiate the execution, where the reader clicks on a link
* They help you to organize your thoughts when recapping a post
* Use to increase a blog’s RSS subscriptions
* Prompting your reader to download a file or report
* Improve your bounce-rate to keep visitors on your site for a longer period of time.
You may want to use this strategy to encourage people to read your whole post. Therefore, use bullet points wisely and you’ll increase web traffic, and improve bounce-rate, as well.
